Who Should Attend?
Newspapers, magazines and other communications media are experiencing transformative change. With competition from other channels, including the Internet, television, cable and XM radio, newspapers face unprecedented challenges.
As other industries and media use personalized content to reach and engage consumers, we believe the future direction of news media lies in targeting individuals and consumer groups in specific geographic regions or demographic profiles with information tuned to unique preferences and behavior patterns.
The second Global Conference on the Individuated Newspaper examines the impact of user-generated content, user-chosen media and personalized information delivery in all aspects of business and the media. This important two-day conference is suitable for anyone considering the opportunities emerging in the development of personalized media:
- Owners, presidents, directors and managers of news media
- Newspaper and magazine publishers interested in versioning newspapers or creating hyper-local editions of newspapers
- Newspaper and magazine editors, executives, and publishers interested in the importance of citizen journalism and citizen-driven content
- Advertising directors interested in the fundamentals of target marketing
- Software developers and programmers interested in participating in the future of individuated newspapers and magazines
- Hardware manufacturers who are developing digital printing press optimized for production of individuated newspapers and magazines
- Journalists, industry analysts, and consultants who cover technology and cultural developments and are interested in the evolution of newspapers
- Investors interested in disruptive technologies and opportunities in the businesses that are transformed by them
