Why Should I Attend?

Under continued assault from competing media like cable television, the Internet, all-news radio and changing work and lifestyle patterns that leave less time for the daily paper, the newspaper industry is under pressure to find new ways to win back readers, increase circulation, and grow advertising revenue.

As the newspaper industry struggles to reinvent itself, many experts believe that the future is in personalization. The Individuated Newspaper Roundtable provides an invaluable opportunity for participants to foster a critical dialog about the challenges, opportunities and methodologies available to transform the vision of the individuated newspaper into a profitable reality.

By participating in the roundtable, you have a unique opportunity to play a determining role in the future direction of this exciting and evolving initiative.

Personalization: the future of news media

No forward-thinking newspaper publisher, editor or executive can afford to ignore the impact of personalized, user-generated and chosen content. Given changing consumer expectations, the personalized newspaper is an idea whose time has come. Variable-data, continuous-feed digital printing technology is a disruptive innovation that promises to transform the way we print and deliver news. In fact, the ability to cost-effectively produce region-specific or individualized newspaper can have a positive impact on the financial stability of the industry and circulation growth.

Take an active role

Personalized information delivery is where the future is headed. Will you be a part of the next generation of news media? Or will you remain on the sidelines? The Individuated Newspaper Roundtable provides you with a one-of-a-kind opportunity to understand what's going on and help chart the future direction for this important initiative.

The technology is here today

Producing individuated newspapers is a fast-developing reality and the good news is that the technology to produce personalized news is here today. Industry-leading digital print technology manufacturers like Océ have developed advanced digital printing systems that can produce newspapers on a one-to-one basis, with each edition totally variable and customized to regions, groups and even readers.